Transformative Culinary
Through Innovation
About
the principal
Chef Daniel began his culinary career working for a food innovations firm as a part of the Marlin Network (now Marlin Connections) in Springfield, Mo. Through this work Chef Daniel had the opportunity to learn under incredibly knowledgeable mentors and work on national accounts, both foodservice and retail, whose names include the likes of: Coca-Cola, Mission Tortilla, Chick-fil-a, Wendy's, Checkers & Rally’s, Gardein, and more. Through this work Chef Daniel gained experience in practical innovation, product benchtopping and recipe development, go-to-market strategies, food styling, and brand analysis. Chef Daniel was also influential in projects creating and launching LTOs for major chains, as well as creating the identity and menu structure for boutique restaurant concepts.
After several years working in a creative space on ideas for corporate brands, Chef Daniel moved to Copenhagen to work at the now-shuttered 1O8, part of the Rene Redzepi Restaurant Group. Upon returning to the states, he spent time creating a series of pop-up dinners before opening a 100+ seat, brick-and-mortar location by the name of Progress. At Progress the team focused on hyper seasonal and local ingredients, creating largely vegetable-focused dishes in an a la carte setting.
Years later, after a battle with cancer and the closure of the restaurant, Chef Daniel is back in the consulting space. Today he uses his practical experience to give voice to the operator and help brands understand ways in which to create impactful changes in the day-to-day life of the chef and restaurateur through streamlining processes and enhancing existing services.
Services
Product Innovation and R&D
We help you determine the “why” before the “how,” asking who, when, and where customers will engage with the product to create a unified product identity and strategy. From there, we delve into R&D, testing, troubleshooting, innovating, and tweaking, until we’ve created the best possible product for you, your company, and your customers.
Event Support
Does your company need to make a statement at a food show or event? We’re here to help create unique concepts that fit both your brand, and the event at large, considering operational execution, dietary restrictions, and, of course, bringing creativity to wow attendees. From concept ideation to day-of, hands-on event execution, we’re here to make your brand stand out.
Training and Education
We don’t believe in gatekeeping—we’re here to share our knowledge with you and your team. We aim to meet you where you’re at, providing practical real-world training and education to give your team an edge on a daily basis. We provide education in areas including: hospitality and service, hands-on BOH techniques, food safety, and foodservice education.
Menu Creation and Analysis
We help you to create a balanced and profitable menu, taking into consideration factors including: labor costs and availability, ingredient and recipe costing, levels of technical difficulty and speed of execution of dishes, cross-utilization, and of course, maintaining a high level of identity and integrity within your business.
Private Events
Private events are the perfect way to get exactly what you want. We work with you on menu, dietary considerations, format, and style to make sure your vision comes to light on the day. From intimate, in-home private dinners, to corporate get-togethers, we’re happy to deliver the same quality of service and ingredient you’d find in a restaurant.
